Macrologic takes over Cebu!
Last November 24, 2022, Macrologic’s Marketing team flew to the city of Cebu to conduct three (3) events in line with the plans for the Y2023.
First was the MIaaS Roadshow Event where end-users were invited to for the service’s introduction and to address any concerns or inquiries they may have on Cloud.
This event was the first one of the series of end-user gatherings the company plans to set in motion for the Y2023. Since it has launched, there have been predicaments that affected its push in the marketplace, such as internal transitions, the pandemic situation, and the volume of projects to accomplish, but now that the organization is driving towards a more assertive strategy, the roadshow finally happened.
Conducted at Quest Hotel, the event took on the afternoon of the team’s arrival. Sir Nicky Francisco, General Manager for Sales & Marketing opened the event to welcome the attendees. Sir Lex Miranda, Manager for the Cebu Branch, followed with the presentation of the company profile, tackling the expansion, milestones, products & services, and overview of customers we’ve served over the years. Sir Jason Estrada, the Solutions Architect for MIaaS, closed the presentation by discussing the concerns on anything MIaaS-related. A session for Q&A was opened to address inquiries of the end-users as noted by the Marketing Team.
Another event laid out for Cebu was the MIaaS partnership program. In an industry, there are other resellers from Macrologic, and though it could be seen as a competition, there is always the possibility of an opportunity. This opportunity was something caught upon planning of the execution. As a way to generate more leads and strengthen MIaaS’ foothold in the market, this program was created, encouraging potential third-party partners to include MIaaS to their portfolio.
In this two-day trip, Macrologic also managed to add one more event to the itinerary which was the new office’s blessing. Last September, the Cebu team moved to its new place located at Meridian, a newly-built structure in the city.
The two other events embarked on the second day. Starting with the new office’s blessing, inviting a few distributors to share the occasion with, followed by the MIaaS Partnership Event at night, taking on a new kind of business venture that may benefit other IT resellers.
As part of our pillars, these events wouldn’t have been possible as well without the support of our long-time partner, VST ECS’ VMWARE. It is with their sponsorship that we have made MIaaS happen.
Overall, the events turned out to be a successful first step to the future projects lined up for the Y2023.